Nsovo Shimange
I’m a digital marketer based in Cape Town, South Africa. I’m passionate about crafting strategies that blend creativity with data-driven insights for impactful results.
Skills
— Strategic Marketing
— Content Creation
— Data Analysis
— Paid Ads
— Social Media
— Funnel Building
Experience
Digital Marketing Executive
Struto
October 2022 – Present
Resposibilities
- Analyse marketing and sales data to develop insights and make recommendations on areas for optimisation.
- Create and maintain reports on marketing and sales activities highlighting key metrics that indicate effectiveness and business impact.
- Measure and optimise our paid marketing using dashboards, Google Analytics, and HubSpot Reports.
- Monitor and maintain data quality within the marketing database.
- Work with the content team to develop content to attract, acquire and nurture qualified and targeted audiences to the website; including deliverables such as blogs, articles, social posts, e-books, white papers, videos, podcasts and vodcasts, webinars, case studies and testimonials, email marketing.
- Work closely with the sales team for the objectives of content production, supporting sales teams with marketing tools and the research of customer case studies. Maintain strong knowledge of and apply SEO best practices.
- Manage the strategy and setup of all paid campaigns across various platforms such as Google AdWords, Facebook ads, etc.
- Establish and maintain scalable processes that ensure best practices in campaign and lead management.
Digital Analyst and Content Strategist
Struto
April 2021 – September 2022
Resposibilities
- Analyse marketing and sales data to develop insights and make recommendations on areas for optimisation.
- Create and maintain reports on marketing and sales activities highlighting key metrics that indicate effectiveness and business impact.
- Measure and optimise our paid marketing using dashboards, Google Analytics, and HubSpot Reports.
- Monitor and maintain data quality within the marketing database.
- Work with the content team to develop content to attract, acquire and nurture qualified and targeted audiences to the website; including deliverables such as blogs, articles, social posts, e-books, white papers, videos, podcasts and vodcasts, webinars, case studies and testimonials, email marketing.
- Work closely with the sales team for the objectives of content production, supporting sales teams with marketing tools and the research of customer case studies. Maintain strong knowledge of and apply SEO best practices.
- Manage the strategy and setup of all paid campaigns across various platforms such as Google AdWords, Facebook ads, etc.
- Establish and maintain scalable processes that ensure best practices in campaign and lead management.
UI Designer, Intern
MaxLab Themes Inc.
08/2012 – 02/2016
Recent Work
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(255) 352-6258